Switch to an accessible version of this website which is easier to read. (requires cookies)

Celebrating an Iconic Bedford Brand with Wells and Young's, the Blues and... a Live Eagle!

July 18, 2010 7:20 PM
Dave Hodgson with Paul Wells, Bedford Blues and a live Eagle at the Relaunch of Eagle IPA

The eagle was an awesome sight, and was very considerate in the way it avoided spilling anyone's glass of Eagle IPA!

I was honoured to be asked to perform the unveiling of the new branding for the relaunched Wells and Young's Eagle IPA on Thursday. The beer has been relaunched to reaffirm its connection with Bedford, as asserted proudly by the slogan 'Born and Brewed in Bedford.' Thursday's event also marked Wells and Young's ongoing support for the Bedford Blues, another great ambassador for Bedford, and a number of players were in attendance, along with Director of Rugby Mike Rayer. With apologies to the Blues, however, I have to say that perhaps the most fearsome sight at the unveiling was another distinguished guest: a live eagle!

What would you like to do next?

  • Subscribe for updates

    Read updates from this website in your desktop or online news reader

    • On a news reader website

      •  
      •  
      •  

      In a desktop news reader or a website not listed above

      •  
    • Example monthly digest email
      •  
      •  
      •  

    • If you submit your contact details, Dave Hodgson - Mayor of Bedford, the Liberal Democrats, and their elected representatives may use the information you provide to contact you about issues you may find of interest. Some of the contacts may be automated. You can opt out of these contacts at any time by contacting us.


    • Generate different image

    Join our email list

    • If you submit your contact details, Dave Hodgson - Mayor of Bedford, the Liberal Democrats, and their elected representatives may use the information you provide to contact you about issues you may find of interest. Some of the contacts may be automated. You can opt out of these contacts at any time by contacting us.


    • Generate different image

    Follow the party's activity on...

  • Share this page

    Share this page on another website

    Link to this page

    On websites and printed material:
    mayordave.org.uk/en/article/2010/430568/celebrating-an-iconic-bedford-brand-with-wells-and-young-s-the-blues-and-a-live-eagle
    In text messages, Twitter, or reading over the phone:
    mayordave.org.uk/a8lG0

    Email this page to a friend


    • Generate different image

    Print this page

  • Help out or donate

    Help out in your local area

      •  
      •  
      •  
      •  
      •  
      •  
      •  
      •  
      •  
      •  
      •  
      •  

    • If you submit your contact details, Dave Hodgson - Mayor of Bedford, the Liberal Democrats, and their elected representatives may use the information you provide to contact you about issues you may find of interest. Some of the contacts may be automated. You can opt out of these contacts at any time by contacting us.


    • Generate different image

    Join the Liberal Democrats

  • Tell us what you think

    Send us your views

    • If you agree, Dave Hodgson - Mayor of Bedford, the Liberal Democrats, and their elected representatives may use the information you provide to contact you about issues you may find of interest. Some of the contacts may be automated. You can opt out of these contacts at any time by contacting us.


    • Generate different image

    Contact us by email, post, or phone